Best Firm Pillow

Last Updated on January 4, 2022



Our Choice



Kally Sleep

Most people think that their mattress could be wrong and they are not getting enough quality sleep, which is true, but it’s not the only essential item for a good night’s rest. They often forget how much a pillow can impact their sleep experience because it affects the alignment of their spine.

Choosing the wrong pillow can lead to neck and back problems, as well as many restless nights. That’s why swapping your old pillow for a new firmer one can quickly improve the alignment of your neck and spine and potentially greatly improve your sleep experience.

But how can you choose a quality firm pillow that fits the bill and checks all the boxes? There are many products on the market – from good quality ones from reputable companies to cheap Chinese crap that we wouldn’t recommend to our worst enemy.

That’s why we created LightSleeper – to help you choose the product that is right for you and you alone and help you make that choice along the way. Companies can never pay to feature their products on LightSleeper, nor we are getting paid to recommend one product over the other – we are an independent resource, and we only recommend products that have passed our tests, and we feel that they are the best in their category.

We tested over 30 different pillows that claim to be firm and supportive. We weren’t surprised to find that some of them don’t offer adequate support and some were even on the soft side, which is not great when you need proper support and alignment. So without further ado, let’s see what we think are the best firm pillows on the UK market:

1. TEMPUR Comfort – Editor’s Pick


Our worth it winner in today’s category is the TEMPUR Comfort CoolTouch Pillow, measuring at 50 x 74cm. This high-quality product is specially developed with TEMPUR® Material Micro-cushions and offers a firmer feel.

Tempur’s choice is suitable for most sleeping positions, but it’s ideal for side sleepers, which is around 70% of the Earth’s population. Their material is designed to help you sleep better, created by a team of top-notch experts. In addition, the Tempur pillow comes with a Dreams exclusive CoolTouch™ cover that does wonders on those hot summer nights.

The technology offers cooler yarns woven into the cover that combine conductive and heat absorption qualities, providing you with a cool touch sensation. This excellent cover is also easily removable and machine washable at 40°C, so your purchase always stays clean and fresh.

The Comfort CoolTouch™ Pillow is designed with TEMPUR’s micro-cushions that enable the product to provide the ultimate support and comfort for your head, neck and shoulders. And if that’s not enough, Tempur also provides you with a 3-year warranty.

2. Ergoflex HD – Premium Alternative


Next, we have the only brand in our guide that has been in operation for longer than their mattress warranty, and in our opinion, this means something. The company was established in 2006, and its latest release is the Ergoflex HD Pillow. It was designed with the idea to deliver the “perfect” ergonomic posture for your head while bringing incredible support and comfort.

Its core is made from visco-elastic, a high-density memory foam that relieves pressure like no other. The set core has a slow response, and that’s why it will gently shape to your head and neck, so you don’t have to worry about your head sinking in too deep.

This memory foam pillow is constructed from a single foam layer, which means that both pressure relief and support will be present at any point of the item. Forget about the need for fluffing with the single foam core layer, as your firmer pillow will return to its original shape.

The high-quality foam is wrapped in a Tencel cover that’s a wood fibre that doesn’t require as much water as others, making it removable and washable. As a result, you get a breathable and comfortably soft product that is anti-allergenic and anti-microbial, with which you prevent the build-up of foreign objects. Ergoflex’s HD pillow comes with next day delivery and a 2-year guarantee.

3. Kally Sleep – Budget Alternative

Kally SLeep

Next on our list today is the Kally Sleep, which is an ergonomic pillow with an affordable price and an anti-snore benefit. Kally’s cushion has an ergonomically S-shaped foam core that encourages deep, quieter sleep while firmly supporting the head and neck, opening the airways for improved breathing.

The British Sleep Apnoea Association has tested this pillow for reducing snoring frequency and volume by approximately 60%, which is very impressive. It’s made from hollow fibre filled with a soft and breathable polycotton cover. Kally’s product is also anti-allergy treated to protect against any unwanted bacteria and dust mites.

It can be purchased in one size only, which is 70 x 40cm, with a firmness of 6 out of 10 (1 being the softest and 10 the firmest). Kally Sleep is a brand that offers you a 14-day sleep trial period and free delivery on all orders over £39.

Overall, the Kally Sleep pillow can be suitable for most back and side sleepers, it is anti-allergy treated, and its ergonomic design will adequately support your head and neck every night.

4. Emma Original


It’s time for an award-winning product with over 100,000 units sold in 2020, and that’s the Emma Original. Emma is designed to suit people in every sleep position due to its adjustable height and firmness level.

It can be purchased in only one size, and that’s 40 x 70cm. It’s constructed with a moisture-wicking UltraDry cover that helps you sleep cool and comfortable and has three unique memory foam layers, which will provide you with the ultimate comfort.

On top, we have the durable and supportive HRX Supreme Foam that’s on the firmer side, followed by a soft and ultra-breathable Airgocell® layer that transfers heat from your head. Finally, you’ll find the ZeroGravity viscoelastic foam that contours to your head and neck for a tremendous weightless airy feel.

The Emma OG was created to give you the freedom to adapt height and firmness to your personal needs. Ema’s products are proudly made in the UK and undergo strict testing to ensure they meet the highest quality standards. This excellent choice has a 200-night sleep trial and free delivery on all orders on the mainland.

5. Eve


Eve has come up with a perfectly supportive pillow made from memory foam, ideal for side and back sleepers, which is designed to relieve tension and weariness each night while keeping you cool and relaxed at all times.

This option is more supportive than squishy, and it will keep your neck and spine properly aligned for the perfect night’s sleep.

Memory foam tends to trap heat, but you don’t have to worry about overheating due to the cleverly placed air holes that eliminate unwanted heat. In addition, Eve has fantastic cooling properties due to the supportive PU foam and a 100% polyester removable cover with a lovely stretchy and soft feel.

It comes in one standard size (50 x 75cm) with a 14-night trial period in which you can test it out for yourself, and if you don’t love it, you can send it back with no questions asked. Eve also provides a 3-year warranty to prove its quality and free delivery service in the UK’s Mainland.

6. REM-Fit 500


Another suggestion on today’s list is the REM-Fit 500 Pillow that has been carefully crafted so that every sleeper can use it when going to bed, reading a book or lounging on the couch.

REM-Fit focuses on sleep recovery, which has become the company’s vision in the last few years. But this specific product received full marks for overall performance by the Good Housekeeping Institute, which is a massive deal since no other brand has achieved it yet.

This excellent product is made from memory foam that uses heat to mould and shape to your body’s curvatures. You get a pillow with gel powders infused into the foam, helping reduce the overheating on hot summer nights. If you get this item, you receive all the benefits of memory foam without heat retention.

REM-Fit comes with a removable and machine washable cover made from Re-ax® fibres with a size 40 x 64 cm. The threads in the cover try to keep sweat away from your body. How many pillows do you know that can do that? Not only do you get a 5-year warranty, which is a lot longer than the usual 1 to 2 years, but Rem-Fit also provides you with free next day or day of choice delivery in the UK.

7. Nanu

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Now, if you’re looking for something unique that will suit your specific needs as an individual, the Nanu is the item for you! This incredible choice is developed and manufactured in the UK with a unique design with no competition, and we will tell you why.

Nanu allows you to create your own pillow. You can do that by answering four simple questions on their website by following a creative process consisting of four simple steps. First, you need to open the Nanu pillow builder. Next, you will have to pick a firmness level from six different options. Then comes your prefered sleeping position, which can be side, front or back. Lastly, it will be time for you to input your height and weight and submit.

When you are done with the questionnaire, the site will take your sleep-related information and create a product specifically designed for you.

This budget-friendly option is made from a cotton cover and a hollow fibre fill. With a 100% cotton washable cover, you receive a highly breathable option, which helps your head with overheating at night. It’s also hypoallergenic, which makes it perfect for side sleepers with allergies and sensitive skin.

The hollow-fibre filling is environmentally friendly because the company saves our oceans or landfills from up to 20 plastic bottles. In addition, you get free standard delivery and a 2-year guarantee to ensure the longevity of your purchase.

8. BedStory Cooling Gel


Our next suggestion is a luxury cervical pillow designed to keep your spine aligned by conforming to your body’s shape by the brand BedStory that will also keep you cool and relaxed all night.

This manufacturer has designed a pillow with cooling gel-infused memory foam that regulates temperature, disperses heat and promotes airflow while preventing sweating and supporting the neck, shoulders, and upper back at all times.

BedStory’s product can be purchased in one size (40 x 60cm) and comes with a breathable cover made with 40% Tencel and 60% microfiber fabric, featuring an air layer on the surface that keeps you comfortable throughout the night.

BedStory pillows are CertiPUR-US and OEKO-TEX certified for durability, performance, and content, which says a lot on its own. They are hypoallergenic and offer a healthy and safe sleeping condition, especially for allergy sufferers. It’s equipped with a unique 3D pattern design that retains its shape for a long time, while the cover can be removed and washed, so you can keep it clean and fresh through all seasons.

9. Ecosafeter Contour


Another affordable alternative for today’s guide is Ecosafeter Deep Sleep Neck Pillow that fits into UK’s standards. Sleep experts design this new type of pillow to help everyone relax their cervical spine and bring deep sleep into their routine.

Ecosafeter offers both an eco-friendly inner and outer cover, which isn’t familiar with other similar items. It has a dust-proof breathable inner shell, which more effectively extends the service life of the memory foam core.

While the outer cover is removable, washable and breathable, it’s also made from 40% Bamboo and 60% polyester. It comes in one size 50 x 30 cm with a medium-firm to firm feel designed with high-density memory foam.

Ecosafeter has combined the luxury comfort of a memory foam item with the scientifically proven wave design that perfectly cradles and supports your neck, head and shoulders while you drift off to blissful sleep without harming your wallet.

10. The White Company Comfort

The White Company

Last but not least, we have a shape-contouring pillow from the White Company, made with shredded memory foam.

This White Company’s item is designed to provide you with the supportive benefits of memory foam while boasting the sleek appearance of a traditional pillow. It comes in one available size that’s 45 x 70cm, with a firmer level of support.

Its filling is made from 100% memory foam clusters, while the soft removable cover is 55% polyester and 45% viscose from bamboo, which is highly breathable. White Company’s choice is hypoallergenic and will bridge the gap between your shoulder and neck for perfect alignment.

All pillows from The White Company are thoroughly tested by European standards. However, keep in mind that you can’t return your pillow if you’ve opened the packaging since it doesn’t come with a risk-free trial. This brand doesn’t provide a warranty by the offer a free standard UK delivery on orders over £50.

How to choose a firm pillow?

best firm pillow

Besides having a good mattress, another essential bedding item, which will support your head and neck and promote proper body alignment is the pillow. Let’s be honest here, you get your bedding with one thing in mind, and that is a great night’s sleep.

Before you end up choosing one, think about your sleeping position, size, and filling type, so that you can pick a firm pillow that will bring you maximum comfort. Here are the factors you have to consider:

Height & Shape

Generally speaking, higher pillows are usually firmer and offer more support, but in some situations, they might hold your head in an uncomfortable position. In comparison, a lower height pillow might feel less supportive.

Pillows can come in different shapes. The most popular options have a contoured design or a V-shape. V-shaped pillows are good for preventing any rolling while you sleep and maintaining your position. They fit snugly around your neck, keep your head upright and your spinal cord in the correct alignment.

In comparison, a contouring pillow typically has a dip in the middle, which is incredibly suitable for back sleepers. On them, your head can nicely fit into the centre to keep you from shifting while sleeping. This way, the sides will support your neck and shoulders and keep them at a natural angle.


Materials are also essential in your pillow choice. You need to consider both the cover and inner components since they can wide range of qualities and issues. Be careful with what you choose. Don’t consider only your sleeping position but also your body shape and weight. The right materials can offer a longer lifespan and better overall performance.

The materials a pillow is constructed from affect how firm it’s going to be. You can receive the firmest support from materials such as microbeads and buckwheat. In contrast, if you’re searching for an option with adjustable support, your best bet will be memory foam, down, and down alternatives.

Pressure Relief

Most people that prefer firm pillows sleep on their side, and they often feel pressure in the shoulders and hips if their mattress isn’t supportive enough. Pressure can build up from improper use of pillows just as much around the neck and shoulders. Thus side sleepers usually need a supportive cushion that will also contour their body.


Just like with everything else, the price can vary depending on the pillow’s components. If you’re on a budget, polyfoam, down alternative, and feathers typically have the lowest price points. But if your willing to spend the extra buck, opting for memory foam, latex, down, and buckwheat pillows is the better option.

Bottom line

Choosing the right pillow for your sleeping position and habits is crucial. There are many firm pillows on the market today, and that’s why you need to make sure the one you choose is made from the right materials and has the ideal level of support and cushioning to improve the alignment of your body.

All of the bed products we listed above have great customer reviews and are well received. We hope you could find what you were looking for in our guide regarding the best firm pillow the market has to offer. To simplify your shopping experience, we’ve selected some of the best pillows in the UK.

Brands in the bed industry frequently change, and so do the products they offer, which is why we will continue to provide you with the most up to par information. We hope that this article was helpful, and you could find what you are looking for.

Now it’s our turn to hear from you if any questions regarding the subject were left unanswered. If you want to share some information, we would gladly hear about it in the comments below.

Isabelle Harris
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